News
08.04.25
Signifly CEO listed as one of the best in the biz
Every year, Danish Marketing Association spotlights the best in the industry, and this time, one of our founding fathers, Michael Valentin, made the cut for The M List 2025. Read an interview with Michael and get his perspectives on which trends will shape the next few years.
Read the interview
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Idea Sep 21
Your business can’t get there if you don’t know the current lay of the land
Most large organisations approach a website project by scoping a redesign, not by asking whether they actually know what's broken, or why. Strategic mapping is our answer: a holistic analysis of where an organisation stands today, set against where the business needs to go, so the next move is the right size, not just the loudest one.
Opinion Aug 26
Is AI quietly ruling your brand out before the customer ever sees it?
Customers have always shopped from a mental shortlist. Now AI helps build that shortlist before they even open Google, and if your brand isn't on it, there may be no click left to optimize for. Patrick Rønning, co-founder and director at Signifly, unpacks what that shift means for e-commerce brands in his opinion piece for Danish trade media, DetailWatch.
News Aug 17
Denmark digitizes prenatal records nationally for the first time
A pregnant woman's medical history in Denmark has always traveled on paper between healthcare professionals. Until now, that is. We helped Sundhed.dk and the Danish Health Data Authority design Graviditetsvisningen, the first national solution letting that data follow her digitally, region to region.